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Track marketing campaigns in the Parse.ly dashboard

Push past shallow metrics like click-through rates and impressions to understand a campaign’s impact on your audience. With real-time campaign and content data side-by-side, it’s easy to spot the ads, social media posts, and partnerships that encourage people to spend time with your content.

The Campaigns page shows metrics on the top performing
                          campaigns, mediums, sources, content, and terms.

What makes Parse.ly different?

Anyone can measure. What if you want to make an impact?

What we're not

There is a lot of data out there today. We’re not here to overwhelm you and we’re not here for people to glance at and then move on.

What we are

We are here for people with a digital audience who want the chance to understand, own, and improve engagement that drives business change.

Whether you're an editor or the CTO, make every decision data-informed. Parse.ly provides content and audience based data that gives you the power to create incredible engagement.

See Parse.ly in action

Get access to a live Parse.ly dashboard and explore the incredible things you can do with data.

Download the Editor's Guide to Online Media

This guide provides more than tips and tactics; it provides a framework for creating a sustainable relationship with your readers.

We hope you enjoy Parse.ly's Editor's Guide for Digital-First publishing!

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