Watch as stories attract visitors in real-time and display the critical site-wide information on beautiful big-boards.
Catch articles that are taking off and jump into real-time conversations happening among your readers.
Choose any metric that you want to see in your newsroom, plus see how it relates to other important metrics in one glance.
Ever need to know which stories were most popular in just one section, or which authors wrote the most posts in a month? Instead of using URLs, Parse.ly organizes your dashboard by Posts, Authors, Sections, Tags and Referrals, making it easy to find answers to these questions in seconds.
See the most popular posts, authors, sections, tags or referrals in the time frame you select.
Need to get more specific? No problem. Select the filters you need to see the right information.
We don’t believe in a golden metric. Select metrics that work for you, and compare them in context.
Trends are helpful, but you can learn a lot from the audience of an individual post or author.
Each article and post on your site has a unique audience. Figure out what that audience looks like, and how it compares to the site as a whole. See exactly where the readers came from, including individual tweets or links from other sites.
Need to know more than just how your site is doing right now? In addition to real-time data, Parse.ly makes it easy to view up to two years of historical data.
Organizing and sharing reports is the best way to distribute data to a group, but sharing reports can be cumbersome and time consuming in most analytics platforms. Anyone can set up or distribute a report in Parse.ly in a few clicks and share with the people who can act on the data.
From the newsroom wall to your pocket, keep in touch with your site wherever you are. In addition to the web dashboard, Parse.ly includes dashboards designed for TV screens, an overlay view for tracking post performance directly on your site, and a native Parse.ly iOS app with support for both the iPhone and iPad.
There’s more to Parse.ly than our dashboards. Using audience analytics helps you create personalized experiences, more relevant suggested content and better ways to drive readership and revenue.
Use the data already collected and analyzed by Parse.ly to build relevant recommendations or show sponsored content to the right people at the right time. Ready to do more? Layer analytics into an in-house CMS or build an award winning advertising unit. See API Examples
See the Parse.ly dashboard in action and find out how the insights it can bring to your team will help you with your audience goals. Fill out the form below and we’ll reach out to schedule a time to talk!
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Wondering how other industry-leading media organizations use Parse.ly? Download one of our case studies to see what best practices you can apply to your business.